I’m relatively new to all of this super-tech behind the scenes blogging malarkey and have been working hard to understand everything and put it in to practice to improve my blog. Recently, I’ve been focusing on domain authority and specifically, boosting my domain authority.
In short, if you don’t know what domain authority is it’s a score that every domain has from 1 to 100 that was developed by MOZ. Basically the higher your domain authority is, the better your web traffic is and higher your search engine ranking. Ultimately, this makes your site more appealing to brands and PR companies etc as essentially you have more authority. Pretty simple really, it is literally your domain’s authority.
So how do you get your domain authority to 100 and have Apple begging to work with you? Well that is the more difficult part. It’s very difficult to get your domain up to 100 -Sites like Google and Amazon have a domain authority of 100. If you want to check your current domain authority, you can check it out by entering your web address here.
There’s no way to suddenly bump your domain authority from one to fifty, it’s something you have to be persistent and patient about. Therefore, I’ve put together a list of five ways to boost your DA below.
Five ways to boost your DA
- Link to reliable and authoritative websites in your posts.
- Get other sites to link to your website. When you collaborate with a company, ask them to post links to your site on their site.
- Improve your internal links. Link your posts back to your other posts. When you put up a post include links to similar posts on your site, especially older posts that aren’t seen as much anymore – that’ll improve your domain authority and views.
- Get your content shared on social media. If your content has lots of likes, shares and comments then surely it is better content and deserves a better DA.
- Make sure you know the difference between follow and no-follow links. This can be pretty complicated and I only understand it because I read a really really great blog post by Maria J, you can check out the post and her blog here – trust me, it is really helpful. Basically though, not changing your links to no-follow when they should be can get you in serious trouble with Google and affect your DA.
Don’t get me wrong, I’m no expert, I’m just getting started with all this DA and SEO stuff myself, but I thought if I could simplify the best bits for you guys then it’d help you all out.
Of course, getting a good DA score and getting contacted by companies isn’t the whole point of blogging, and if it is what you’re setting out to do then you’re probably doing it for all the wrong reasons. However, it is an added bonus that can help your hobby become a bit more rewarding – just don’t get too hung up on the numbers.
I really hope this has helped some of you out, please feel free to leave a comment if you have any questions – not that I’m sure I’ll be able to answer them all, but I’ll try. Failing that, get yourself a notepad and get on google!
Thanks for reading, if you’d like to follow any of my social media accounts you can find my links here. Or, if you fancy it, you can check out my May Favourites! (See, it is as simple as that to create links back to your own site, easy right?)